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About Us

At Beauty From The Earth Cosmetics, our top priority is to provide excellent products and customer service. We want each customer to have the very best experience shopping with us. We want you to be completely satisfied with every purchase. If for some reason a product doesn't meet your expectations, please contact us.


Beauty From The Earth is committed to offering you the freshest selection of makeup colors and accessories. As you browse our website, you will find colors that are unique and modern. We want you to get the look you are looking for. Please check back with us often as we are constantly adding exciting, new products to our collection.

Exceptional Customer Service

It all starts with our employees and volunteers. We encourage each team member to be a committed, connected and an engaged member of our company. Our friendly staff is dedicated to making your experience with Beauty From the Earth Cosmetics a pleasant one. We treat every order as if it were our own. We go out of our way to make sure your order arrives in perfect condition and in a timely fashion. We have received numerous letters and emails from happy customers who are thrilled with the quality of our products and the personal attention we provide. 

The Owner of Beauty From The Earth Cosmetics

Kimberly Purcell purchased BFTE Cosmetics, a 7 year old independent online business, in March 2014. Kimberly adds her knowledge of consumer makeup, retail merchandising and former experience as a professional makeup artist to the business. She uses her creativity in creating not only fun and quirky makeup collections, she also has a keen talent for developing unique and quality mineral makeup products. 

Kimberly lives in the suburbs of Denver, Colorado with her husband of 16 years, along with 3 cats; 2 Ragdolls and 1 Snowshoe. She also owns the beauty blog, Libby's Pink Vanity, and has enjoyed that endevour for the past 10 years. When not playing mad makeup scientist in her laboratory, she is binging on YouTube videos, reading scary stories or training for her next 5K race.